Find User-Experience Problems Before They Become Business Problems
A structured website and application review based on user flows, usability heuristics, and WCAG 2.2—with prioritized findings and actionable recommendations.
An Interface Can Look Good and Still Be Difficult to Use
A review uncovers friction that internal teams often stop noticing.
Confusing navigation
Users cannot find a clear starting point or struggle to return to a previous step.
Hidden calls to action
Primary actions compete with other elements or become unclear on certain devices.
Heavy forms
Labels, validation, and field order cause users to abandon important tasks.
Accessibility barriers
Contrast, focus, target size, or content structure excludes some users.
Unclear system feedback
Users cannot tell whether an action succeeded, is processing, or needs correction.
Inconsistent experiences
Patterns, terminology, and behavior change across pages, features, or screen sizes.
What Do We Review?
The focus is tailored to the product goals and the user's primary tasks.
Flows & information architecture
Task sequence, navigation, hierarchy, naming, and findability.
Interaction & feedback
Calls to action, system status, validation, error prevention, and recovery.
Content & visual hierarchy
Language clarity, readability, information priority, consistency, and cognitive load.
Core accessibility
Contrast, focus, keyboard use, headings, labels, text alternatives, and target size.
Grounded in Established Usability and Accessibility Principles
Methods are selected to match the product type and review depth—not applied as a generic, context-free checklist.
Usability Heuristics
Evaluation using Nielsen's 10 principles, including system status, real-world match, user control, consistency, error prevention, and recognition over recall.
View the NN/g reference →WCAG 2.2
Accessibility review follows the perceivable, operable, understandable, and robust principles, initially focusing on relevant Level A and AA criteria.
View the W3C standard →Task-based Review
The product is reviewed through important user tasks so findings connect to real goals, business impact, and usage context.
Learn about heuristic evaluation →From Product Context to Recommendations
Set the focus
Send the link, design, business goal, target users, and priority flows.
Independent review
The interface is evaluated against user tasks, heuristics, and relevant WCAG criteria.
Prioritize findings
Issues are grouped by severity, impact, and likely improvement effort.
Discuss results
Findings and recommendations are explained so the team understands what to do next.
Findings Your Team Can Act On
The final format is adapted to the review duration and scope.
Led by a Product Designer with a Research Mindset
Dimy Ferdiana has worked in IT since 2016, with a product-design background, a focus on user needs, and a Design Research Skills certificate from Somia Academy.
Start with the Review You Need
Hourly UI/UX Review
- ✓ Focused consultation or review
- ✓ Suitable for one issue or flow
- ✓ Preparation and analysis count as working time
10-Hour Review Package
- ✓ May be used in stages by agreement
- ✓ Review, discussion, and revision evaluation
- ✓ Suitable for multiple screens or flows
Want to Know What Is Holding Users Back?
Send a Figma link, website, application, or flow recording. We will agree on the focus and time estimate before the review begins.